In a 2–3 week Product Clarity Sprint, you'll know exactly what to build, what it will cost, and how to brief a developer — proven out by a working prototype you can click. The plan is the product. The prototype is the proof.
Most non-technical founders close that gap the expensive way: they hand a dev shop a vague spec and find out, $80K later, that they built the wrong thing. The most expensive mistake in software isn't a bad idea — it's committing money to a spec you can't yet see.
A build-ready plan and a grounded cost estimate, validated by a working prototype — so you can commit your money with confidence.
We pin down the real problem, who it's for, and the smallest version worth building.
I build a working, clickable prototype — not to be the product, but to pressure-test the plan and let you feel it before you fund it.
You get a build-ready plan and a grounded cost estimate any developer can execute against.
Tomeer is a working SaaS platform I designed, built, and deployed from scratch using the same AI-accelerated process I'll run for you. It's live and in active use, with a public launch on the way.
You're a domain expert ready to productize your expertise, and you want to make a confident build decision before spending real money.
You want someone to build whatever you say without asking whether it's the right thing — or you have no budget to build at all.
From ongoing IT-services clients. They speak to how I work — clear, responsive, and focused on saving clients time and money — not to Sprint outcomes.
"We have retained Herb as a third-party contractor for ongoing services and support, but we consider him one of our own. He is responsive, friendly, and knowledgeable. He regularly reviews and recommends updates or changes to our existing systems that save time and money and make our team more efficient — a team spread across the continental US and in China. He is available after hours for urgent and non-urgent matters. Highly recommend!"
"Herb was incredibly professional, patient, and easy to work with. He made troubleshooting smooth and took the time to clearly explain each step of the process. Truly appreciated his calm and understanding approach!"
AI builds whatever you ask — it never asks whether that's the right thing to build. You're paying for the judgment that protects your budget, not the screens.
That's a head start, and we'll use it as raw material. What it can't tell you is whether it's the right thing to build, what it really costs, or how to structure it for real users. That's the work.
A dev shop builds your spec. If the spec is wrong, you pay to find out. The Sprint gets the spec right first.
Yes — that's the follow-on. But clarity comes first; it's far cheaper to get right before the big build.
Let's talk before you commit the money.
